This was a grand hope for a company the size of Ferrari. In its first seven years it had sold 250 competition cars and about 200 thinly veiled comp cars masquerading as road cars. The disguise worn by these latter cars was the carpeting and leather they were fitted out with. For the most part these road cars were wrapped in the light steel and aluminum shaped by Carrozzeria Touring, Vignale and Pinin Farina had shaped for the competition cars. Ghia had produced a very few in rather formal road designs, but the underpinnings provided little compromise in interior dimensions or brutish performance. With the introduction of the 250 GT Pinin actually addressed the ergonomics of customer operation. When the short block Colombo engine replaced the Lampredi long block, there was even more interior space to accommodate the comfort of the customer in a finely tailored suit.
The second series 250 GT introduced a modernity of design that segued the rather brutish and bulbous shapes of the proceeding competition berlinettas, upon which the first series was based.
To fully appreciate this, we have to take a look at a design innovation that Pinin produced a few years earlier.
